Apple Watch grabs 52 percent share in smartwatch shipments

Apple Watch
Apple Watch has achieved 52 percent share in the global smartwatch shipments in 2015, according to Juniper Research.

The US-based technology major launched Apple Watch at the end of April. For comparison, Android Wear has less than 10 percent share in 2015.

Samsung’s Gear S2, a smartwatch based on Tizen, has not achieved strong sales volumes since it launched in November. Martian, X and Razer are the other smartwatch vendors.

Excluding Apple Watch, the smartwatch market has been driven by lower priced smart watch devices with more basic functionality. These devices, from the Breitling B55 Connected to the Martian Guess Connected are typically providing basic notification and tracking functions, without an app-capable operating system on the device itself, said Juniper Research.

“The smartwatch is now a category waiting for a market,” said research author James Moar. “Newer devices offered more polished looks and subtly different functions, but no large changes in device capabilities or usage.”

editor@telecomlead.com

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