Telecom network operator Telenor India has launched night data packs with a feature that allows you to save data when you watch YouTube videos.
Telenor said a subscriber availing the night pack can save videos overnight through YouTube Smart Offline integration.
The price of Telenor India’s night data packs starts from Rs 2 to Rs 48 with validity ranging from 1 to 28 days in its six telecom circles. These packs are valid for usage between 11 PM and 7 AM, and offer data benefits up to 1 GB.
While the downloading or browsing will continue uninterrupted even after the allocated free quota of data is exhausted, the user will be charged maximum of Rs 5 per day at a pulse rate of 2 paisa/20 Kb of data. After this the user can access unlimited data till 7 AM in the morning.
Sharad Mehrotra, chief executive officer of Telenor (India) Communications said: “Products like the night pack makes data access affordable and gives subscribers control over their usage.”
Currently around 24 percent of Telenor India subscribers use data services on their mobile devices and we expect this to grow to over 50 percent by 2017.
According to recent research reports, video and audio accounted for almost 50 percent of Internet traffic in 2015. This number will grow up to 80 percent by 2020.
India has 312 million wireless data users. Industry estimates indicate that Indian internet traffic is set to rise more than four-fold by 2020 at a compounded annual growth rate of 34 percent from 2015. The growth is expected to be driven by more than 600 million new internet users and combination of factors including increasing mobile access, Wi-Fi expansion and demand for video services.
