in sales revenue at $9.17 billion in the first nine months of 2011. ZTE’s sales
revenues were $6.87 billion during the corresponding period the previous year.
Average revenue growth for the industry during the first
three quarters of 2011 was approximately 10 percent, according to Frost &
Sullivan.
Frost & Sullivan attributes ZTE’s rapid growth in
2011 to the company’s aggressive marketing and sales strategies in China and
overseas. ZTE’s work to expand and upgrade wireless networks, develop smart
terminals, and its participation in China’s national broadband strategy and
tri-network integration as factors that will consolidate the company’s market
position and ensure steady and sustainable growth.
In 2011, ZTE expanded its business into additional tier-1
markets around the globe, including work with Softbank in Japan, Bharti Airtel
in India, and America Movil in Mexico.
The company supplies network equipment to all of the
world’s top 30 global telecommunications operators (excluding the US market),
and is the No. 4 mobile phone manufacturer in the world. ZTE also has
cooperated with 90 per cent of the top 50 global telecoms operators in Europe.
ZTE’s 2010 revenue grew 21 percent to $10.61 billion. ZTE
spends 10 percent of its revenue to research and development and takes a
leading role in a wide range of international bodies developing emerging
telecoms standards.
