McAfee announced the launch of McAfee DeepSAFE. The new
technology, which will help fundamentally change and reshape the security
industry, was demonstrated by McAfee at Intel Developer Forum (IDF) during
Intel President and CEO Paul Otellini’s keynote.
Otellini outlined the opportunities and challenges that
face the industry given the proliferation of smart devices.
McAfee and
Intel recognize that, in order to ensure users have an engaging and productive
computing experience, it is essential that devices are protected against
intrusions from security breaches and malware in more effective ways than are
available today.
Every type of device is vulnerable, and it is this
recognition combined with the desire to take a holistic approach to secure
computing that led to the Intel and McAfee collaboration.
With the announcement of this new DeepSAFE technology,
McAfee and Intel are working to change the industry by combining the power of
hardware and software to create much more sophisticated ways to prevent
attacks. Cybercriminals know how to evade current operating systems-based
security, demanding a new paradigm security beyond the operating system.
This is a tremendous shift for McAfee and one of the
biggest innovations in the security industry’s history,” said Todd Gebhart,
co-president of McAfee.
McAfee DeepSAFE uses hardware features already in the
Intel processors to provide security beyond the OS. From this unique vantage
point, DeepSAFE can apply new techniques to deliver a whole new generation of
protection in real time to prevent malicious activity and not just detect
infections,” Gebhart added.
McAfee DeepSAFE, co-developed with Intel, is a technology
that allows McAfee to develop hardware-assisted security products to take
advantage of a deeper” security footprint. The technology sits below the OS,
providing a vantage point that helps fundamentally change the security game.
McAfee DeepSAFE enables innovative new protection
technologies, including proactively detecting and preventing stealthy advanced
persistent threats (APTs) and malware. Many APTs include stealth techniques
such as rootkits that embed themselves deep in the OS to evade current security
solutions.
Demonstrated on stage was one way to apply this new
vantage point, in rootkit prevention. According to McAfee Labs, more than 1,200
new rootkits per day are detected – equating to 50 per hour every single day.
A system running the DeepSAFE technology was able to
detect and stop a zero-day Agony rootkit from infecting a system in real time.
This technology is expected to launch in products later in 2011.
McAfee recently announced
that its technology for mobile platforms will be offered as standard in Sony Ericsson’s
XPERIA mini pro and forthcoming XPERIA pro smartphones.
This is part of a move designed to effectively safeguard
smartphone users against device loss, data theft, malware and virus infection.
By Telecomlead.com Team
editor@telecomlead.com
