BroadSoft to acquire Movial Applications

 

BroadSoft
announced its definitive agreement to acquire Movial Applications, a privately
held client developer for IP communications services, in an all cash
transaction.

 

The
combined expertise from this transaction is expected to change the way
individuals communicate by placing the power of BroadSoft’s Unified
Communications (UC) applications in the hands of enterprise and consumer users.

 

Under
the terms of the agreement, BroadSoft will acquire Movial’s client user
applications, products, technologies and related assets, as well as certain
employees.

 

Movial
Applications designs and develops user interfaces (UIs) and multimedia sharing
applications that are optimized for a wide range of communications devices and
IP-based communications applications.

 

“The
proliferation of mobile broadband and explosive growth of smart mobile devices
are dramatically changing the way individuals can communicate, opening new
opportunities in our industry,” said Michael Tessler, president and chief
executive officer, BroadSoft.

 

By
leveraging BroadSoft’s BroadWorks and BroadCloud communications services and
Movial Applications’ client design experience for PCs and mobile devices,
global service providers will be able to deliver tightly integrated UC
services, with a consistent user experience across a broad range of devices and
operating systems.

 

The
Movial Applications purchase will position BroadSoft to enable its customers to
capitalize on this market opportunity by tightly integrating the extensive
capabilities already provided by BroadWorks and BroadCloud, with a superior
user experience across a user’s preferred communication device.

 

The
Movial acquisition delivers several key benefits to BroadSoft and its customer
base of more than 450 global service providers.

 

Enables
BroadSoft to deliver a more seamless experience for end-users to access consumer
and unified communications services such as high-definition (HD) voice, video
calling and conferencing, instant messaging (IM), presence and web
collaboration, across the multiple and increasingly mobile devices they use
every day.

 

The
acquisition enhances
RCS, IMS, VoLTE capabilities
– Advances BroadSoft’s VoLTE, RCS,
RCSe and IMS capabilities by complementing superior server functionality with
rich user applications.

 

The
Movial acquisition enables operators to expand their UC service capabilities to
include the delivery of communications services to the user’s preferred mobile
communications device.

 

By
integrating carrier-grade communications applications enabled by BroadWorks and
BroadCloud with rich client interface design capabilities, service providers
can offer a superior, carrier-grade Quality of Experience (QoE).

 

Mobile
network operators and converged service providers can now tightly integrate
BroadSoft’s enhanced mobile and UC services with mobile devices to create a
consistent, branded communications experience across multiple devices
(smartphone, tablet or personal computer).

 

BroadSoft
recently announced it has signed
a definitive merger agreement to acquire all outstanding shares of Phoenix,
Arizona-based iLinc Communications, in an all-cash transaction.

 

iLinc
is a provider of web conferencing services for global businesses, governments
and educational institutions. The firm’s Software-as-a-Service (SaaS)-based web
collaboration tools enable organizations to efficiently and cost-effectively
engage, learn and collaborate.

 

By
Telecomlead.com Team
editor@telecomlead.com

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