MagnaChip leads OLED smartphone DDIC market

MagnaChip Semiconductor has retained the top position in the OLED smartphone DDIC non-captive market with 33.2 percent share in the first quarter of 2020, according to OMDIA.
MagnaChip share in OLED Smartphone DDIC market MagnaChip has held the top position in the global smartphone DDIC market for non-captive suppliers — independent producers manufacturing and supplying for customers who do not have controlling interest of the producers — over the last 13 years.

MagnaChip has captured a significant stake of market share figures in recent quarters, such as 24.2 percent and 27 percent for Q2 and Q3 2019 respectively. The share figure exceeded 30 percent for the first time in Q4 2019 with a figure of 32.1 percent and finally reached 33.2 percent in Q1 2020, which represents an all-time high.

The OLED smartphone market is expected to grow at a compound annual growth rate of 12 percent over the next 5 years, projecting worldwide shipments to reach 813 million units in 2025, according to another report from OMDIA on OLED smartphone displays.

MagnaChip is popular for its OLED DDICs, with features such as a small chip size, low power consumption and advanced process technology.  MagnaChip is also the pioneer in High Frame Rate OLED DDICs, which is a vital technology for 5G smartphones.

MagnaChip is planning to expand its business into new areas such as flexible OLED for high-end smartphones, OLED for automotive dashboard and entertainment unit displays along with other premium display technologies.

“We are proud to be first in the OLED DDIC market and to consistently hold the top position in the non-captive market by virtue of our innovative technology,” said YJ Kim, CEO of MagnaChip.

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