Telecom Lead India: Following the footsteps of Bharti Airtel, mobile operator Tata DOCOMO has tied
up with Snapdeal.com, an e-commerce company, to launch Deal Zone.
Tata DOCOMO GSM subscribers can subscribe and get SMS alerts
on products and services such as restaurants, spas, electronic goods,
fashion accessories and personal care products.
Tata DOCOMO GSM subscribers will get upto 15 percent off on
services like restaurants, spas, entertainment etc and upto 2 percent off
on products like mobiles, fashion and electronics among
others featured on Snapdeal.com website.
Shop at Airtel and get 33% discount on mobile phones
Recently, Airtel said telecom customers can get up to 33
percent discount on mobile devices with exclusive airtel plans when buy
from shop.airtel.com.
Airtel’s newly launched e-commerce site offers products and services across
mobile, broadband, digital TV and enterprise segments.
The Deals Near Me option will allow our customer to
know the offers available in their particular location. This new service is in
continuation to our promise to bring forth -Refreshingly Different,
surprisingly accessible’ services to our customers,” said Anjan Patole, chief
operating officer, Tata Teleservices.
India currently has more than 850 million mobile subscribers
as compared to 110 million people who can access internet.
“Through this partnership, we will be able to reach to a
wider audience and enable DOCOMO users to browse location based deals and
order for products through Snapdeal on mobile,” said Kunal Bahl, CEO,
Snapdeal.com.
Deal zone is auto renewed service, charged on a daily basis
at Rs 1 where customers have the option to unsubscribe to the service if they
wish to.
Tata DOCOMO’s partnership with Snapdeal.com reflects the
company’s commitment to delivering transparency and affordability direct to its
customers.
It builds on the recently announced Indian Premier
League Season 5 sponsorship campaign highlighting the often hidden charges and
conditions that blight too many mobile phone users’ experiences.
editor@telecomlead.com
