American wireless carrier Sprint today challenged rivals Verizon and AT&T by offering 50 percent savings on their monthly rate plan when their customers switch to Sprint.
The offer will start from Friday, December 5, said Sprint, which offers 4G LTE network in more than 540 cities in the U.S.
This is one of the latest offerings from the Japanese SoftBank-owned Sprint which has around 55 million wireless subscribers across the nation.
Sprint said the Cut Your Bill in Half Event will provide unlimited talk and text while on the Sprint network – regardless of a customer’s current plan – and match the customer’s data allowance for half the cost they are currently paying for their monthly rate plan.
Sprint’s offer to Verizon and AT&T customers: Cut Your Wireless Bill in Half #CutYourBill http://t.co/FPqHDyERzc
— Sprint News (@sprintnews) December 2, 2014
“Bring Sprint your Verizon or AT&T bill along with your phone and we’ll cut your rate plan in half. That’s a 50 percent savings on your rate plan every month. This will be the customer’s ongoing price,” said Marcelo Claure, CEO of Sprint.
In addition, Sprint will pay up to $350 per line via a Visa Prepaid Card for their early termination fee or installment bill balance when they switch – if Verizon and AT&T customers on a contract.
The half-off rate from Sprint will be based on the monthly voice, text and data rate plan charge for all lines on the customer’s Verizon or AT&T bill.
Baburajan K
editor@telecomlead.com
