Ooredoo to launch mobile services designed for women in Myanmar

Telecom service provider Ooredoo is planning to launch products and services designed for women in Myanmar in early 2015.

Recently, Ooredoo launched maymay, a maternal health application, offering maternal health advice notifications, personalized health alerts and tips for expectant mothers in Myanmar.

This apart, Ooredoo Wobe service in Indonesia will enable women to access online at low cost, gaining from education and financial literacy through mobile content. It will enable women to become distributors of mobile airtime credits as well.

Some of the plans of Ooredoo are part of the GSMA Connected Women Program.

The Connected Women Program will undertake studies that will offer critical insights into the socio-economic benefits of greater inclusion of women in the telecommunications sector.

Abdullah Bin Mohammed Bin Saud Al Thani, chairman, Ooredoo Group, said: “We are undertaking specific commitments in our newest market of Myanmar to connect millions of women who have never had access to the Internet before with the incredible life-changing opportunities of online services.”

Meanwhile, telecom industry association GSMA will undertake and publish a research examining the state of gender diversity across the industry, highlighting best practices and offering strategic advice on areas of potential change.

GSMA Connected Women Programme partners include, Ooredoo, Qualcomm, Roshan and Smart Communications.

editor@telecomlead.com

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