Airtel leads rural mobile market share in June with 24.47 percent: TRAI

Bharti Airtel is leading the mobile subscriber base in rural India with 24.47 percent market share in the June 2013 quarter, TRAI said.

Airtel’s rural mobile market share increased from 23.99 percent in March quarter. Bharti Airtel, the number one telecom operator in India, had 85.9 million rural subscribers in June quarter.

Rural mobile market share of Vodafone India decreased to 23.93 percent from 24.02 percent during the period. Vodafone had 84.01 million mobile customers in rural India.

Idea Cellular is in the third position with 68.73 million rural mobile users. Its mobile market share in rural space increased to 19.58 percent from 19.21 percent.

Rural market share of BSNL, the state-run telecom service provider, decreased to 9.62 percent from 10.17 percent. BSNL had 40.23 million mobile users in rural India.

Airtel leads rural mobile market share

Reliance Communications had 30.14 million rural mobile users, according to the TRAI data. Reliance Communications increased its rural market share to 8.58 percent from 8.57 percent.

TRAI says the total rural   wireless  subscribers increased  from  342.50 million in March 2013 to 351.10 million in June 2013.

Rural   subscription increased   at   2.51 percent  in  June quarter against   the  growth   rate  of  3.29 percent  in  March quarter of 2013.

On the other hand, urban subscription declined at 0.58 percent  as against  negative  growth  rate  of 1.47 percent in   the   previous  quarter.  The  share   of  rural   wireless   subscription increased  from  39.47 percent  to 40.20 percent  in  total  wireless  subscription in  this quarter.

Himachal Pradesh  has the  highest Rural  Teledensity of 75.50,  followed by  Tamil   Nadu   (68.86).   Bihar  continues to  have  the   lowest   Rural Teledensity of 27.87,  followed  by Assam (32.10).

editor@telecomlead.com

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