Zain has launched its 5G Advanced network across Kuwait, bringing significant consumer benefits, marking major investments in digital infrastructure, and reinforcing its position as a technology innovator.
Empowering Consumers with Next-Gen Connectivity
With the 5G Advanced rollout, Zain is delivering ultra-fast internet, low latency, and seamless nationwide coverage — transforming how individuals experience digital life. Consumers will benefit from dramatically faster download speeds, smoother video streaming, lag-free gaming, and real-time performance for applications like cloud services, video calls, and connected vehicles. To introduce users to the new experience, Zain is offering a 30-day free trial for eligible postpaid subscribers.
The technology’s smart bandwidth management ensures consistent performance, even during peak usage, making digital experiences more reliable and immersive for households, professionals, and businesses alike.
A Strategic Investment in Kuwait’s Digital Future
Zain’s deployment of 5G Advanced reflects a significant long-term investment in Kuwait’s digital infrastructure, aligning with the national Vision 2035 plan. This move follows years of groundwork including early infrastructure investment, extensive field testing, and collaboration with global technology partners.
Zain Vice Chairman and Group CEO Bader Nasser Al-Kharafi emphasized the initiative’s alignment with Kuwait’s ambition to be a regional digital hub, stating that it “fosters a thriving investment environment where the ICT sector drives economic growth.” Zain’s 4WARD strategy — focused on acceleration, collaboration, and innovation — continues to guide these forward-looking efforts.
Fueling Innovation and Smart Nation Ambitions
The 5G Advanced network lays the groundwork for next-gen innovations like smart city infrastructure, IoT proliferation, and future 6G technologies. With ultra-low latency and high capacity, the network is designed to enable AI-powered services, autonomous systems, industrial automation, and immersive digital experiences.
Zain’s legacy of pioneering innovation — from launching the first GSM services in Kuwait to being the first in the GCC to deploy commercial 5G — continues with this launch. The company’s achievements have been recognized globally, including five Speedtest Awards from Ookla in 2024, reinforcing its leadership in digital performance and customer satisfaction.
Connecting Technology to Human Experience
To highlight the human side of technology, Zain launched a heartfelt marketing campaign titled “Live Your Wonderful,” underscoring the emotional value of connectivity. The campaign reflects how Zain aims not just to deliver fast networks, but to enrich people’s lives by deepening human connections.
TelecomLead.com News Desk
