By Telecom
Lead Team: TomTom announced the launch of its new portable navigation devices
for the North American market. The new line-up classifies TomTom’s easy-to-use
navigation solutions into three clear step-up ranges named Start, VIA, and GO
LIVE.
The
entry-level, and budget-friendly, Start line offers an easy solution for new
drivers by providing essential A-to-B navigation on a dedicated device. Start
offers access to accurate database of maps, as well as features such as lane
guidance and spoken street names that help make navigation easier and less
stressful.
The
mid-range VIA line offers a stress-free navigation solution for the busy person
always on-the-go, such as a multi-tasking parent. It offers safety features
such as Bluetooth hands-free calling, voice recognition, and advanced lane
guidance. With new features, drivers are able to navigate through life while
keeping their hands on the wheel and eyes on the road.
The
faster GO LIVE line offers the daily commuter all the features of the VIA and
real-time information with access to connected, LIVE Services. Featuring TomTom
HD Traffic and branded Travel Apps, users can read restaurant reviews on Yelp
and TripAdvisor, find hotel availability with Expedia or automatically tweet
their arrival time on Twitter without ever leaving the car. Additionally,
they’ll have access to live fuel prices, weather forecasts, and local search.
