Qualcomm leads in smartphone applications processor revenue market

The global smartphone applications processor market
registered a 59 percent year-on-year growth to reach $2.24 billion in Q3 2011.


Qualcomm continued its dominant market position in
smartphone applications processors with 49 percent revenue share in Q3 2011, on
the strength of its multi-tier product portfolio and its strong participation
in all major mobile software ecosystems.


Qualcomm led the smartphone applications processor market
in terms of both unit shipments and revenue during Q3 2011. Judging by numbers
of units sold, Samsung, Texas Instruments, Marvell and Broadcom made up the
rest of the top-five vendors. NVIDIA lost its number five position to Broadcom,
according to Strategy Analytics.


Stand-alone applications processors out-grew
baseband-integrated applications processors, accounting for 41 percent of total
smartphone applications processor shipments in Q3 2011, up from a solid 31
percent in the same quarter last year.


This growth can be attributed to strong demand for
dual-core processors and growth in LTE smartphone shipments. Qualcomm, a strong
advocate of baseband-integrated processors, now also participates in the
stand-alone applications processor market with its APQ8xxx-family of Snapdragon
processors.


Qualcomm continued its dominant market position in
smartphone applications processors with 49 percent revenue share in Q3 2011, on
the strength of its multi-tier product portfolio and its strong participation
in all major mobile software ecosystems,” said Sravan Kundojjala, senior
analyst.


Thanks to the ramp up of its Android business, Broadcom
finally broke into the top-five vendor list for smartphone applications
processors in Q3 2011.


Strategy Analytics continues to believe that Broadcom has
the potential to be a strong competitor to Qualcomm in the long-term, given the
company’s integration capabilities, cellular IP strength and strong emphasis on
wireless markets.


By Telecomlead.com Team
editor@telecomlead.com

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