To ensure the sustainability and in-depth exposure of
Taiwan’s Technology, TAITRA- Taiwan External Trade Development Council has
organized a nationwide campaign to promote Taiwanese technology brands in
India.
To support this unique and promising initiative, D-Link –
the end-to-end networking solutions provider for consumers and business, has
joined hands with TAITRA for the second consecutive year in promoting ‘Taiwan
Excellence Campaign’.
D-Link as an organization has always been focused on
meeting its customers’ networking needs using innovative technology to provide
high-performance and cost-effective solutions that deliver better connectivity,
security, and efficiency for the home and office users. And ‘Taiwan Excellence
Campaign 2011’ is an excellent platform for the company to reach out to
consumers looking at reliable & cost effective networking solution.
TAITRA kicked off ‘Taiwan Excellence Campaign 2011’
recently with popular actress, Model and VJ Malaika Arora Khan as its brand
ambassador. As part of the campaign TAITRA has organized a series of
promotional activities for various B2C Information and Communication Technology
(ICT) brands in India, this includes mall activities at various cities across
India.
The core objective of ‘Taiwan Excellence Campaign 2011
is to enhance the Reliable, Worthy, Innovative value of Taiwan’s ICT brands and
promote visibility and competitiveness of Taiwan’s ICT industry in India.
D-Link as a brand has always been known for its innovative and high-performance
networking solution that provides better connectivity, security, efficiency.
Hence this is a perfect mix and will allow D-Link to reach out to more &
more tech enthusiast across India,” said Tushar Sighat, CEO, D-Link.
As one of the leading Taiwanese ICT brand, D-Link will
showcase its innovative connectivity and communications solutions for home
users at ‘Taiwan Excellence Campaign 2011’ across India. The current consumer
product portfolio of D-Link is organized around the concept of a digital home
that helps users to connect, share, view, entertain, and work.
By Telecomlead.com Team
editor@telecomlead.com
