Telecom Lead America: Comptel Corporation has unveiled a
new concept of Contextual Intelligence for Telco (CIQ4T), which utilizes
advanced predictive analytics technology.
The new concept is created to help
communications service providers (CSPs) take customer experience
management to the next level.
Customer experience management’ has been a buzz term
across the telco industry for quite some time now. We are very excited to
challenge the traditional approaches taken thus far, and share why our concept
of CIQ4T, in combination with our event-analysis-action strategic framework, can
truly help CSPs achieve their goal of getting closer to their customers,” said
Juhani Hintikka, president and CEO, Comptel.
The company said that its innovative approach allows
operators to better understand the uniqueness of individual subscribers and
circumstances, and leverage that knowledge to predict behaviours and transfer
it into action to maximise their business performance.
To implement CIQ4T, Comptel’s Customer Engagement
solutions leverage the company’s strengths in event data processing,
advanced predictive analytics and real-time action-taking to
ensure a continually high quality of experience.
Key characteristics of CIQ4T include contextual,
real-time data, advanced predictive analytics and automated actions.
The key use cases of CIQ4T use historical and real-time
data and predictive modeling, which provide unique insights into future
customer behaviors.
The company added that unique insights helps determine
more targeted, appropriate and timely offerings for increased ARPU, provides
the foundation for dynamic profiling and segmentation for service bundles and
campaigns.
Comptel enters into Middle East telecom market with new
operations in Egypt
Recently, Comptel Corporation, a provider
of operations support system (OSS) software, is expanding in the Middle
East and Africa (MEA) region with the opening of a new office in Egypt.
The company said that the development will allow them to
get closer to its communications service provider (CSP) customers and partners
in the region as well as its recognition of Egypt’s significant telecom market
growth potential.
editor@telecomlead.com