OMDIA, one of the leading research agencies, has revealed the market share of the top 10 smartphone suppliers in the second quarter of 2020.
Huawei is the largest selling smartphone brand.
Smartphone shipment declined 15.7 percent from 331.8 million units in the second quarter of 2019 to 279.7 million units in the second quarter of 2020.
Apple expanded shipments by 13.1 percent on the back of its iPhone 11 and iPhone SE products.
Huawei shipped 55.8 million (–4.9 percent) smartphones.
Despite facing sanctions from the US government, now going into their second year, Huawei mitigated impacts on its international business enough to compete with Samsung and finally claim the global top spot.
Samsung shipped 54.3 million (–27.7 percent) units.
Many of Samsung’s important markets were significantly impacted by Covid-19, especially emerging markets which accounted for more than 70 percent of Samsung’s overall shipment in 2019. China is not a large-scale market for Samsung.
Apple shipped 39.9 million units, up 13.1 percent from 35.3 million units last year. The iPhone SE, a model with mid-range pricing, and the iPhone 11 helped Apple expand its unit shipments.
“With the launch of the iPhone SE in April, Apple has released a long-desired product, with an attractive price,” said Jusy Hong, director of smartphone research at Omdia.
Xiaomi shipped 28.9 million smartphones for 10 percent share.
Oppo shipped 23.7 million smartphones for 8 percent share.
Vivo shipped 23.7 million smartphones for 8 percent share.
Motorola shipped 7.4 million smartphones for 3 percent share.
LG shipped 6.7 million smartphones for 2 percent share.
Tecno shipped 5.3 million smartphones for 2 percent share.
Realme shipped 4.2 million smartphones for 1 percent share.
Tensions between the Indian and Chinese governments have impacted the smartphone market in India, though many Chinese OEMs have invested significantly over the last 18 months to increase their production and customer service operations in the country.
