Telecom service provider Vodafone India has tied up with WaterHealth India (WHIN) to facilitate its cash collection process across 450 locations in Andhra Pradesh, Telangana, Gujarat, Karnataka and Tamil Nadu.
WHIN will utilize Vodafone M-Pesa to address its issues relating to cash collection.
Vodafone’s Distributor Sales Executive [DSE] will visit each WaterHealth Centres (WHC) and collect cash from the Operator / Business Associate managing the center. The DSE will load M-Pesa balance to the Operator/Business Associate’s mobile number and e-money to the WaterHealth Account can be remitted. Instant money transfer from the Business Associate to the company’s account and less risk are the main benefits.
“Vodafone M-Pesa association with WaterHealth International demonstrates our commitment to use mobile technology to support community/social initiatives in the country,” said Suresh Sethi, business head – M-Pesa, Vodafone India.
WaterHealth International Chief Operating Officer Vikas Shah said that this solution will increase the operational efficiency of the company and reduce the cost, time and effort for cash collections. It will expand presence in other parts of the country to achieve 100 million consumers by 2020.
Vodafone M-Pesa has distribution of over 90,000 agents and more than 3 million customers. Over 50 percent of Vodafone customer base is rural and Vodafone India already has a strong distribution and mobile penetration and the ability to provide banking services on mobile.
In Andhra Pradesh and Telangana, Vodafone M-Pesa service has reached out to 923 mandals in 23 districts through a network of 4915 authorized agents and 839 Vodafone exclusive stores, in the region.
Image: Vikas Shah of WaterHealth, Suresh Sethi of Vodafone M-Pesa and Rohit Tandon of Vodafone India
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