Indian telecom service providers — Bharti Airtel, Vodafone and Idea Cellular – have reduced validity period of their vouchers.
These three operators said that there is no change in headline tariffs. Reduction of discounts and promotional offers is a part of their ongoing strategies, PTI reported.
In addition, Bharti Airtel has increased mobile services rates of both internet and calls under certain schemes.
Airtel, India’s #1 telecom service provider, has reduced validity of Rs 125 mobile internet pack from 28 to 21 days.
Bharti Airtel has also reduced benefit on recharge that reduce call rates.
The change is in Rs 46 recharge voucher which is used to bring down call rates. Earlier it reduced STD and local call rates to 45 per minute now it will be 50 paisa per minute.
Vodafone and Idea Cellular have reduced validity of voucher from 30 days to 24 days.
Airtel has moved benefits of reducing calls under mobile recharge of Rs 38 to Rs 48.
Earlier recharge of Rs 38 brought down STD call rates to 40 paisa per minute but now customers will have to pay Rs 48 for same. Now Rs 38 recharge will reduce STD call rates to 45 paisa per minute.
Airtel said that there is no change in headline tariffs. Reduction of discounts and promotional offers is a part of its ongoing strategy.
Vodafone India said there is no change in the base tariffs. Promotion packs change from time to time for segment periodically as part of continuously refreshing the promotion pack portfolio.
Idea Cellular said company’s tariffs differ from circle to circle and are based on local competitive activities in the market and there is no common change across the country.
Airtel dominates Indian mobile phone services market with over 22 percent share. It has over 20 crore subscribers.
Airtel, Vodafone and Idea jointly cover more than half of the Indian mobile market.
