In 2024, Airtel India achieved remarkable milestones across various domains, solidifying its leadership in the telecom industry.
Here’s a summary of Airtel’s notable achievements:
- India’s First AI-Powered Spam-Free Network
Airtel launched an innovative AI-driven spam detection system, processing over 1 trillion records daily to protect users from 100 million spam calls and 3 million spam SMS. This system is auto-activated and requires no additional app, enhancing user convenience and safety.
- Enhanced Entertainment with Airtel Digital TV and Amazon Prime Lite
Airtel introduced the Ultimate and Amazon Prime Lite Plan, blending 350+ live TV channels with Prime Lite benefits, such as HD streaming and free delivery. Starting at INR 521, this offering caters to evolving home entertainment needs.
- Promoting Gender Diversity
Through initiatives like SheCodes and leadership programs, Airtel made strides in increasing female representation in tech roles. These efforts emphasize inclusivity and address the gender gap in technology.
- Cost-Effective International Roaming Services
With roaming packs starting at INR 133/day, Airtel provided seamless global connectivity across 200+ destinations. Services like in-flight connectivity and auto-activation further catered to modern travelers’ needs.
- Airtel Finance: Innovative Financial Solutions
Airtel has introduced a Fixed Deposit marketplace via its Airtel Thanks App, offering returns up to 9.5 percent annually. This fully digital platform, with investments starting as low as INR 1,000, simplifies personal finance for users, making high-return investments accessible.
- Expanding Network and Bridging Digital Divides
Airtel expanded high-speed Wi-Fi across 47 markets, including underserved areas in Madhya Pradesh, Chhattisgarh, Bihar, and Jharkhand. Notably, it became the first telecom operator to connect Phobrang, a remote village in Ladakh, promoting digital inclusion.
- Airtel Business: Transforming Industries with Technology
Airtel Business drove innovation in AI, IoT, Cloud, and 5G technologies, aligning with India’s Digital Vision:
AI in Data Centers: Enhanced efficiency with AI-powered management, achieving a 15 percent performance boost and 25 percent productivity gains.
Smart EV Solutions: Revolutionized the EV ecosystem with IoT, adopted by Kia India for real-time diagnostics and connected features.
GNSS-Based Tolling System: Simplified toll collection through real-time distance-based calculations powered by Airtel’s networks.
Conclusion
Airtel’s advancements in technology, entertainment, finance, and connectivity underline its commitment to innovation and customer-centric growth. By addressing modern needs and driving socio-economic progress, Airtel has set new benchmarks in the telecom sector in 2024.
