Telecom Lead America: Yahoo has appointed Marissa Mayer as president
and chief executive officer.
Mayer has joined the digital media and search company from
its rival Google.
Mayer is a leading consumer Internet executive.
The struggling Internet media giant is looking at focusing
on product innovation to drive user experience and advertising revenue.
The appointment is happening at a time when the company announced
its plan to cut 2,000 jobs to make annualized savings of $375 million.
Google has been Yahoo’s source for hiring.
Recently, Yahoo hired Michael Barrett as executive vice
president and chief revenue officer from Google.
I am honored and delighted to lead Yahoo, one of the
internet’s premier destinations for more than 700 million users. I look forward
to working with the Company’s dedicated employees to bring innovative products,
content, and personalized experiences to users and advertisers all around the
world,” Mayer said.
Most recently, Mayer was responsible for Local, Maps, and
Location Services for Google, the company’s suite of local and geographical
products including Google Maps, Google Earth, Zagat, Street View, and local
search, for desktop and mobile.
Mayer joined Google in 1999 as its 20th employee and led
efforts for many of Google’s recognizable products, including the development
of its flagship search product and iconic homepage for over 10 years. Mayer
managed some of Google’s innovations, launching more than 100 features and
products including image, book and product search, toolbar, iGoogle, Google
News, and Gmail.
Marissa is a well-known, visionary leader in user
experience and product design and one of Silicon Valley’s most exciting
strategists in technology development. I look forward to working with her to
enhance Yahoo’s product offerings for our over 700 million unique monthly
visitors,” said Yahoo Co-Founder David Filo.
Yahoo’s products will continue to enhance its partnerships
with advertisers, technology and media companies, while inspiring and
delighting users.
Yahoo hires Michael Barrett from Google to better advertising revenue
Recently, Yahoo appointed Michael Barrett as executive vice
president and chief revenue officer. Barrett has joined Yahoo from Google. Barrett
will be responsible for Yahoo’s advertising revenue and operations globally for
the company, with Americas, EMEA and APAC regional leads reporting to him.
Yahoo to cut 2,000 jobs to ensure $375 million annualized savings
Yahoo has decided to cut 2,000 jobs. The job elimination or
phased transition will help the digital media company to realize approximately
$375 million of annualized savings. Indications are that Yahoo’s Indian
operations will be affected due to the strategic decision.
Yahoo chairman Roy Bostock to step down
Yahoo announced that its chairman Roy Bostock and three
board members will be stepping down. After Yahoo hired former PayPal executive
Scott Thompson as its CEO a few days into the new year, co-founder Jerry Yang
resigned from the board and severed all other ties with the company that he
helped start in 1995.
editor@telecomlead.com