By Telecom
Lead Team: Wireless equipment major Ericsson will strengthen its multimedia
business by focusing on OSS/BSS, TV & media and m-commerce.
The
company is re-strengthening the multimedia business after reporting 66 percent
decrease in Q4 2011 profit at SEK 1.5 billion from SEK 4.4 billion in Q4 2010.
Ericsson clocks SEK 226.9 billion
revenue in 2011
Ericsson
has clocked SEK 226.9 billion revenue in 2011, showing 12 percent growth over
2010’s SEK 203.3 billion. Ericsson’s Q4 2011 income is up 1 percent to SEK 63.7
billion from SEK 62.8 billion in Q4 2010. The wireless infrastructure
provider’s full year profit is up 12 percent to SEK 12.6 billion from SEK 11.2
billion in 2010.
With the
new strategic focus, Ericsson will strengthen its leadership. The Telcordia
acquisition enables Ericsson to consolidate its position as a leading player in
the OSS/BSS market with key positions in service fulfillment, assurance,
network optimization and real-time charging, as well as significant
capabilities to support operators end-to-end.
We will
capture the growth momentum in the selected areas and leverage on our
acquisition of Telcordia. We already have a leading position in key areas such
as charging and billing, where we serve 1.6 billion people with our solutions,” said Per Borgklint, head of Ericsson’s Business Unit Support Solutions.
Commitment
of Ericsson, according to a press release, in TV and media will be to enable
operators and content owners to monetize video content through blended,
multi-screen TV services remains. As the increase in broadband connectivity
enables consumption of video content on more devices, the challenges and
opportunities in this growth sector continue.
Ericsson
predicts the m-commerce industry to process more than $800 billion globally by
2016. In this market Ericsson’s ambition remains unchanged; to accelerate
access and interconnection between the m-commerce eco-system and the existing
financial world.
Ericsson’s
evolved M-Commerce strategy reflects the understanding that a focus on
fast-tracking access to the eco-system rather than scaling an Ericsson branded
consumer service is the most effective way to bring our experience as a
technology enabler to our partners. In line with this strategic evolution, on
April 3, 2012, Ericsson will close its consumer Money Service.
1.6
billion subscribers are served by Ericsson’s charging and billing solutions.
Its new solution Ericsson Converged Wallet allows telecom service providers to
offer pre-paid customers m-wallets accounts.
We
believe our M-Commerce strategy will equip our partners – operators, financial
institutions, online entertainment companies or merchants – to optimize all the
opportunities this predicted market growth will offer with their consumers,” Borgklint added.
editor@telecomlead.com
