RCOM in CDN business: new things to know

Reliance Communications and its subsidiary Global Cloud Xchange today announced its Content Delivery Network (CDN) in India.

Fast Edge from Reliance Communications and GCX is the cost effective content delivery platform in the Indian market.

“India’s Internet User growth is accelerating at more than 40 percent year over year and India has surpassed the USA to become the #2 Global User Market behind China,” according to the Global Internet Trend 2016 report by Mary Meeker, KPCM.

Improved response time; reduced risk of malicious attacks; improved visibility of control over traffic flows; and reduced risk of network capacity bottlenecks are demands of CIOs at enterprises which are making investment in content business.

Fast Edge comprises a Content Delivery Network of content caches around the edge of Reliance’s Indian network, connecting back to 9 Tier III+ data centers in Mumbai, Bangalore, Chennai and Hyderabad.

Bill Barney, CEO of RCOM (Enterprise) & GCX, said: “The content caches are seamlessly connected onward to our network of data centers situated in key hubs along the Emerging Markets Corridor, all interconnected by our wholly owned global subsea fiber network.”

Open-source cache servers hosted in Reliance / GCX MPLS PoPs throughout India mean content of all types including social media, data, video and gaming, can now be served from the very same neighborhood in which the eyeballs accessing it are based.

By building Fast Edge across the length of the Reliance network, the distance for content to travel to the eyeball can be slashed from 5,000 miles to 10 miles.

Braham Singh, SVP of Product Management, RCOM (Enterprise) and GCX, said: “Because the content is cached and delivered across our local network, any rapid exponential growth in the number of users concurrently accessing will not automatically lead to middle mile bandwidth issues. In other words, content can now go “viral” across India without impact on users.”

Fast Edge with Dynamic DNS (DDNS) offers built-in protection and security in addition to maximizing the speed of content delivery. With Reliance’s Direct Internet Access (DIA) providing downstream access to 100 percent of India’s Internet users, Fast Edge is designed to optimize Content Delivery across India.

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