Ooredoo enhances focus on B2B segment targeting enterprises

Telecom service provider Ooredoo today said it is increasing its focus on the business-to-business (B2B) segment targeting enterprises.

Ooredoo has already clinched several M2M (machine-to-machine) deals in the connectivity field. Its recent six-year deal, partnering to create a traffic monitoring solution for a large government entity, is one of the significant business opportunities. Ooredoo did not divulge the name of the client  and additional details.

With revenues of $9.3 billion in 2013 and customer base of more than 95 million, Ooredoo’s main  B2B footprint will be in the Middle East, North Africa and Southeast Asia.

Ooredoo says it has the potential to further grow its share of the $10 billion B2B market.

“Our strategy is built upon putting the needs of our customers and operations first, and it is clear that an enhanced focus on business services is currently and will continue to deliver strong results for both,” said Ooredoo CEO Nasser Marafih at the ITU Telecom World event in Doha.

Ooredoo CEO Nasser Marafih

Ooredoo’s B2B portfolio includes connectivity, cloud and hosting solutions, M2M communications, etc.

In Iraq, Asiacell has significantly expanded its B2B sales force and winning new customers by creating innovative solutions, such as customized Closed User Groups.

In Indonesia, Indosat is building dedicated channels to meet the needs of business customers. Indonesia has about 55 million small, medium and micro businesses.

Ooredoo Business is currently implementing a cloud-based M2M platform, which will be launched in a number of its markets in the next quarter and will be rolled out to all countries by the end of 2015. M2M services provide automated tools to customers to enhance productivity and efficiency in their business processes.

editor@telecomlead.com

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