Australia’s Optus has selected Nokia’s IMPACT Internet of Things (IoT) platform in order to provide device management and data collection capabilities to its customers.
Both companies have agreed on a joint go-to-market strategy to bring IoT solutions to Optus customers across multiple industry segments in Australia.
Nokia’s IoT Device Management Platform (DMP) will enable Optus to provide simple access to Narrow Band-IoT device data, from low power devices, and remote device management at scale.
Nokia and Optus will work to help create smart cities and support enterprise customers across industries, including mining, utilities and transportation. Anticipated industry applications include cost effective waste management, supply chain optimization, logistics management and scene analytics for improved safety and security.
Australia’s IoT market is estimated to grow to $25 billion by 2024 from $7.9 billion in 20181, indicating the potential opportunity for Optus and Nokia.
Nokia is working with Optus to manage and maintain its network infrastructure. Nokia and Optus launched Australia’s first 5G commercial services in early 2019, making Optus the first operator globally to deploy Nokia’s FastMile 5G indoor gateway in a live network. Nokia and Optus also launched a 5G Fixed Wireless Access service using the 5G New Radio standard.
Deon Liebenberg, vice president of Product Innovation, Optus Business, said: “Our strategic alliance with Nokia will standardize and streamline IoT devices under one platform and unlock powerful productivity capabilities to fuel Australia’s digital transformation and its smart cities and smart spaces of the future.”
Anna Wills, head of Oceania at Nokia, said: “By working with Optus, Nokia can bring to bear its pan-industry experience across these asset-intensive industries. We will enable Optus to expand its offering in these markets, helping its customers to leverage the efficiency and productivity potential of IoT.”
