Mobitel has selected Fortumo, a mobile technology company, to launch direct carrier billing in Sri Lanka.
The partnership will facilitate Mobitel subscribers to enjoy premium digital content, pay for games, in-app content and a host of digital services by opting purchases to their post-paid phone bill or pre-paid number.
“We partnered with Fortumo to offer our customers the opportunity to purchase their digital content at the touch of their fingertips in order to explore more and experience more,” Nalin Perera, CEO of Mobitel, said.
Fortumo’s Hosted DCB solution makes it easy for service providers to launch direct carrier billing in a scalable manner. Fortumo manages the checkout flow and localization on behalf of its merchants, accelerating the time-to-market and reducing the amount of development work needed to launch the payment method.
The same integration can be used to collect payments from Mobitel and more than 280+ other mobile operators connected to Fortumo’s platform.
“Low credit card penetration and high smartphone ownership position telcos perfectly to deliver digital content to their subscribers while carrier billing gives service providers the solution to monetize that content,” said Taavi Krusell, VP of Telco Partnerships at Fortumo.
Recently, Fortumo announced a bundling partnership with Amazon and Reliance Jio in India to deliver Amazon Prime services to Jio’s 4G subscribers.
Sri Lanka Telecom’s revenue grew 3.6 percent to Rs 44.1 Bn during the first six months of 2020, primarily due to the relief packages and free data offers to customers by SLT together with its mobile arm Mobitel.
The delays in investment projects owing to the Covid-19 pandemic impacted adversely on the top line. Surge in utilization in broadband, IPTV and career business services in residential and business sectors due to the work from home arrangements and temporary closure of many educational and business entities lifted the revenues of the group.
