Nokia unveils Nokia Music+ for $3.99 per month

Telecom Lead America:Nokia Music+ is a new subscription-based upgrade to Nokia’s free-to-stream mobile music service. It is an optional update to the existing service in Q1 2013.While existing Nokia Music service will continue to be available free of charge with no advertisements, registration or subscription to Nokia Lumia owners, Nokia Music+ offers a range of additional features for a minimal monthly fee of $3.99.

Nokia Music+ users will be able to download unlimited mixes for offline playback, skip tracks, select higher quality audio when connecting via Wi-Fi, stream lyrics for many tracks and listen to Nokia Music via Internet-enabled devices including PC or tablet. Users will also be able to create their own mixes or stream from playlists curated by an expert team of musicologists and international artists and save mixes for offline playback.

Nokia Music+

Jyrki Rosenberg, VP for Entertainment at Nokia, said, “By removing barriers like adverts and sign-ins, Nokia Music makes it easy for users to discover and enjoy music on the go. Nokia Music+ now provides increased control over the listening experience at half the cost of many third party services.”

Stephen Bryan, executive vice president, Digital Strategy and Business Development, Warner Music Group, said “We know that many music fans enjoy a curated, radio-style experience that mixes their favorite tracks with new discoveries. By bringing a well-designed digital radio service to its massive distribution footprint, Nokia is catering to a global audience of under-served, casual music fans. Not only that, Nokia Music+ will help introduce mobile subscribers to the benefits of cloud-based music streaming, while creating exciting opportunities for artists and songwriters.”

Rob Wells, president, Global Digital Business, Universal Music, said Nokia’s new functionality and curation offered in service upgrades help them differentiate from their competition.

Nokia Music+ will be available to Nokia Lumia customers. The service will be rolled out in the first quarter of 2013.

editor@telecomlead.com

 

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