Telecom Lead India: Hyderabad based Apalya
Technologies, a provider of mobile video streaming has announced that it will
provide exclusive, mobile, video streaming for all the matches of the
5th edition of the IPL. This will be the 4thconsecutive year for Apalya
for IPL Streaming.
Apalya delivers more than 150 plus million minutes
through its partnerships with all telecom service providers.
We are happy to announce that we are yet again the
Official Mobile Streaming Partner for IPL 2012. This year we aim to cross
10 million subscribers with IPL V and expect the viewing minutes to more than
double. Thanks to the evolving 3G network, better and stable 2.5G network
coupled with advanced smart phone proliferation in the market, mobile TV has
been a big success among consumers who are always on the go,” said Vamshi
Krishna Reddy, co-founder & CEO, Apalya Technologies.
Subscribers of Apalya will be able to watch IPL on
the mobile through their existing mobile service providers, as Apalya has
tied-up with all the leading telecom partners in India to enable the DLF IPL
Mobile stream on the existing Mobile TV service.
During the World Cup season in April 2011, Apalya
generated 17 TB of streaming and with close to 50 minutes of usage per user for
the 6 matches India played.
Currently, Apalya powers mobile TV for all the
major telecom service providers in India and has also launched its services
with leading operators in Sri Lanka & Indonesia.
A few months back, Apalya Technologies partnered with HISTORY. This partnership enabled the channel to
power its content on Mobile TV.
editor@telecomlead.com
