CommScope announced that View TV Group, a Connected Television (CTV) solution provider, has selected the CommScope manifest manipulation software to strengthen its broadcast content delivery networks (CDN) solution.
View TV Group’s Broadcast CDN enables digital and traditional broadcast customers to monetize their global live and on demand content and channels more efficiently.
CommScope’s Manifest Delivery Controller (MDC) was selected as an integral part of the overall system to provide additional functionality to its dynamic ad insertion while easily interfacing with View TV Group’s existing solution.
Jamie Branson, CEO, View TV Group, said: “We were impressed by its flexibility and ability to integrate into our existing solution. The future of TV sees the convergence of Connected TV and broadcasters wanting to maximize monetization with a broadcast grade digital solution.”
