Telecom equipment vendor Ericsson said it will modernize television channel France 24 to address the needs of the international TV market with enriched content.
Ericsson did not share the size of the broadcasting deal. The duration of the broadcast services contract is five years.
France 24 has renewed Ericsson’s playout management mandate and scheduled the deployment of modernized tools, including new control rooms and HD studios. France 24 broadcasts news 24/7 to 250 million homes around the world in French, English and Arabic.
Ericsson in a statement said partnering with Ericsson for broadcast services will allow France 24 to equip its control rooms with more advanced tools and automated systems, thereby improving quality of service and achieving a double-digit percentage increase in productivity.
France 24 plans to switch to HD during the second half of the year, which will require a complete overhaul of its five studios and production systems during the months to come.
“We are pleased to strengthen our partnership with France 24 and cater to the needs of a leading 24/7 news channel,” said Thorsten Sauer, head of Broadcast Services, Business Unit Global Services, Ericsson.
