Telecom Lead Asia: Mandalay Digital Group, a mobile data services provider, is set to buy mia, a mobile solutions provider in Australia.
“Our potential acquisition of mia is another example of Mandalay Digital Group’s strategy of acquiring companies that complement the Digital Turbine content experience and accelerate its scale as we roll it out with new OEM, carrier and media partners across the globe,” said Peter Adderton, chief executive officer of Mandalay Digital Group.
mia focuses on delivering content and has content licenses with major brands, a content management system, and billing integration with global operators such as Vodafone, SingTel, and Telstra among others.
Mandalay Digital Group’s mobile services platform works with mobile operators and third-party publishers to provide portal management, user interface, content development and billing technology that enables the responsible distribution of mobile entertainment.
Founded in 2003, mia enables experiences on connected devices by enabling the delivery of content and applications to multiple devices, across any network, in any format. mia’s Sphere platform enables carriers, media companies and brands to work together, providing the best user experience and lowering the cost of delivery. Today mia facilitates more than 800 live services.
