Google Cloud presents three telecom products @ MWC 2023

Google Cloud announced three new telecom products to help communication service providers (CSPs) digitally transform their networks at the Mobile World Congress (MWC) 2023 in Barcelona.
Google Cloud jobTelecom Network Automation, Telecom Data Fabric, and Telecom Subscriber Insights, will offer CSPs a unified cloud solution that helps them build, deploy, and operate their hybrid cloud-native networks; collect and manage network data; and improve customer experiences through artificial intelligence (AI) and analytics.

Google Cloud is also providing CSPs the ability to deploy true cloud-native networks in a hybrid cloud environment. With an update to Google Distributed Cloud Edge (GDC Edge), CSPs are now able to bring Google Cloud’s infrastructure to the far edge of their radio access networks (RANs), in addition to their 5G core networks.

Companies will also be able to run their network functions in any Google Cloud region on Google Kubernetes Engine (GKE) with the introduction of Network Function Optimizer for GKE.

“By applying cloud-native principles to network architectures, and accelerating subscriber growth through a holistic data management source, CSPs have the opportunity to bridge the gap between connectivity of today and connectivity of the future,” said Thomas Kurian, CEO, Google Cloud.
Google Cloud share
By late 2023, more than 70 percent of CSPs will have adopted cloud-native network functions, which are critical to accelerate network modernization, simplify operations, alleviate interoperability issues, and reduce costs. While automation will be key to unlocking the benefits of cloud-native networks, applying legacy automation practices or using enterprise cloud technologies at network scale may not deliver the desired results.

Telecom Network Automation accelerates network and edge deployments by leveraging cloud-native automation tools based on Kubernetes and industry learnings from Nephio, an open-source project Google Cloud founded in 2022 in partnership with The Linux Foundation.

Bell Canada has leveraged Telecom Network Automation to automate its implementation of Google Distributed Cloud Edge, an initiative first announced in 2022 to reimagine its 5G core network to support the scale and efficiency needed for 5G-enabled applications.

“Our partnership with Google Cloud advances our goal to automate our hybrid 5G core implementation with control functions over Google Kubernetes (GKE) and Google Distributed Cloud Edge,” said Petri Lyytikainen, VP, Enterprise Architecture & Smart Core, Bell Canada.

Telecom Data Fabric helps CSPs derive insights from their data. The product simplifies data collection, normalization, and correlation through an adapter framework. The data is exposed through unified data models, leveraging BigQuery and DataPlex data mesh architecture that meets CSPs’ needs for data governance and sovereignty.

Telecom Data Fabric — coupled with Vertex AI — enables CSPs and ISV developers to create AI and ML analytics applications that support cross-domain network operations, energy efficiency, subscriber experiences, and monetization.

Telecom Subscriber Insights is an AI-powered product that helps CSPs extract insights using their own existing data sources in a privacy-safe manner. The product ingests and analyzes data with AI models to provide recommended actions and helps CSPs engage with their subscribers across a multitude of channels. SPs can better understand subscriber behavior, cross-sell and upsell, manage churn, and acquire new customers more effectively.

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