Indian telecom service provider Uninor today announced 200 Grahak Shiksha Kendras’ (customer education hubs) across all its operational circles.
Uninor currently has over 45 million subscriptions.
Uninor’s Grahak Shiksha Kendras (GSKs) will function as a knowledge and awareness centers where existing and potential customers can walk in to get information related to Uninor voice and Internet services as well as resolve queries around the use of mobile phones.
Vivek Sood, CEO, Telewings Communications Services (Uninor) said: “Through the Grahak Shiksha Kendra, we will be able to open our stores not just for sales and support but also educate the customers on using their mobile phones for relevant services, be safe and avoid transactions that are not intended.”
The telecom service provider will convert more than 200 retail stores across its six operational circles into GSKs in the first half of FY 2015 and another 300 GSKs will come up by year end. Uninor hired dedicated customer relationship executives to deploy them in each GSK store. 50 percent of customer relationship executives will be women.
Uninor said it has developed an in-house curriculum to train its customer relationship executives for the initiative. CREs will undergo a four-day training and will be equipped to educate customers and handle their queries.
Uninor is also conducting workshops to make its users understand benefits of Internet. The company has around 23 percent of its customer accessing Internet on its network. Uninor targets to convert 50 percent of its customer base into Internet users by 2017.
Baburajan K
editor@telecomlead.com
