By Telecom Lead Team:
TomTom, a provider of location and navigation products and services, has
entered into a partnership with Delcan Corporation for offering
historical traffic data for the Strategic Highway Research Program 2 (SHRP
2).
The TomTomtraffic
database will allow Delcan to use actual traffic measurements without the cost,
time and complexity of traditional survey methods.
Delcan and its partners will develop models for travel
time reliability analysis and research as part of the National Academies SHRP 2
program by using anonymous GPS-based measurements from the TomTom historical
traffic database.
The opportunity to influence the U.S. highway system in
a positive way is one that TomTom takes very seriously. We believe that by
using TomTom historical traffic data, Delcan and the SHRP2 program will help
push traffic modeling in the U.S. to a higher level of quality,” said Charles Cautley,
managing director TomTom Automotive and Licensing.
TomTom’s historical traffic database includes more than 5
trillion anonymous data points, revealing the speeds driven on any stretch of
road and over any period of time and day.
By partnering with TomTom, we’ve saved not only time and
resources but also increased accuracy at reduced costs compared to using
traditional survey methods,” said Richard Mudge, vice president at
Delcan.
The granularity of the TomTom historical traffic data
enables detailed analysis of driving behavior since it can focus on a
particular route at a specific time of day.
TomTom recently launched its new portable navigation devices for the North
American market at CES 2012. The new line-up classifies TomTom’s easy-to-use
navigation solutions into three clear step-up ranges named Start, VIA, and GO
LIVE.
editor@telecomlead.com
