The latest report from IDC reveals that Nepal’s smartphone market shipped 548,000 units in the second quarter of 2024, marking 77.8 percent year-on-year growth. This upward trend has continued for three consecutive quarters, indicating a robust recovery and increasing consumer demand.
Nepal has 37.47 million mobile phone connections. Nepal has 15.4 million internet users with an internet penetration rate of 49.6 percent.
Nepal Telecom, Ncell Axiata, Nepal Satellite Telecom, Smart Telecom and CG Telecom are the five telecom and mobile network operators active in Nepal.
Market Leaders
Xiaomi, Transsion, Samsung, Realme and Vivo are the smartphone leaders in Nepal during the second-quarter of 2024.
Transsion has dominated the ultra-low-end segment, while Xiaomi maintained its lead in the low-end segment for the sixth straight quarter, achieving a remarkable 122 percent year-on-year growth.
The Redmi 13C series emerged as the highest-shipped model in the market. In the mid-range category, Samsung held the top position, offering a diverse lineup of models, with the Galaxy A15 leading sales.
Transsion also reported substantial growth of 71 percent year-on-year, driven primarily by the popularity of its Spark Go 2024 model.
5G Adoption
The report highlights a significant increase in 5G smartphone shipments, which rose by 212 percent year-on-year and now account for 34 percent of the total smartphone share.
The new Nepalese government has authorized the Nepal Telecommunications Authority (NTA) to initiate an auction of 5G spectrum following Huawei’s recent 5G testing report, paving the way for expanded 5G services in the country.