Specific Media announced it has acquired Myspace from News Corporation. As part of the agreement, News Corporation will take a minority
equity stake in Specific Media. Additional terms of the agreement are
confidential and will not be disclosed.
Myspace is a recognized leader that has pioneered the
social media
space. The company has transformed the ways in which audiences discover,
consume and engage with content online,” said Tim Vanderhook, CEO of Specific
Media.
There are many synergies between our companies as we are
both focused on enhancing digital media experiences by fueling connections with
relevance and interest. We look forward to combining our platforms to drive the
next generation of digital innovation,” Tim added.
Specific Media is a
global interactive media company that enables advertisers to connect with
consumers in meaningful, impactful and relevant ways. Founded in 1999 by
brothers Tim, Chris and Russell Vanderhook, Specific Media is currently
headquartered in Irvine, CA and operates offices around the world.
By Telecomlead.com Team
editor@telecomlead.com