By Telecom Lead Team: The GSMA announced the winners of
the 17th Annual Global Mobile awards, held at the GSMA Mobile World Congress in
Barcelona.
The 2012 Global Mobile Awards continue to showcase the
greatest, most creative and innovative products and services driving the mobile
ecosystem today and into the future. With a record number of high caliber
entries this year, it is a significant achievement to have been honored in
today’s ceremony,” said Michael O’Hara, chief marketing officer, GSMA.
The winners of the 2012 Global Mobile Awards are:
Best Mobile App for Consumers
Winner: Rovio Entertainment – Angry Birds Rio
Best Mobile App for Enterprise
Winner: Citrix Systems – Citrix Receiver
Judges Choice – Best Overall Mobile App
Winner: WhatsApp – WhatsApp
Most Innovative Mobile App
Winner: SwiftKey
Best Mobile Advertising & Marketing Campaign
Winner: Brandtone – Carling Black Label Be the Coach
Innovation in Mobile Advertising
Winner: Poken, the Leading CMS for NFC
Mobile Marketing & Advertising Agency of the Year
Winner: [am.o.bee]
Best Enterprise Mobile Service
Winner: Fiberlink – MaaS360
Best Consumer Mobile Service
Winner: Google – Google Maps for Android
Best Network Product or Solution for Serving Customers
Winner: Turkcell – Turkcell TiklaKonus
Best Product, Initiative or Service for Underserved
Segments
Winner: Safaricom – Grundfos
mWomen Best Mobile Product or Service for Women in
Emerging Markets
Winner: Etisalat, Qualcomm, D-Tree International and
Great Connection Inc. – Etisalat Mobile Baby
Best Use of Mobile in Emergency or Humanitarian
Situations
Winner: UBL Omni – transparent and efficient Cash
Disbursement service after the 2009 IDPs Crisis and the 2010 Flood Crisis
The Green Mobile Award
Winner: Flexenclosure – E-site
Best Mobile Health Innovation
Winner: Etisalat, Qualcomm, D-Tree International and
Great Connection – Etisalat Mobile Baby
Best Mobile Innovation for Education or Learning
Winner: OnPoint Digital – CellCast Solution
Best Mobile Innovation for Automotive, Transport or
Utilities
Winner: Ford Motor Company – Ford SYNC with Emergency
Assistance
Best Mobile Money Innovation
Winner: Etisalat, MasterCard and Oberthur Technologies –
Etisalat Commerce
Best Mobile Innovation for Publishing
Winner: Financial Times and Assanka – The Financial Times
Web App
Best Smartphone
Winner: Samsung – Samsung Galaxy S II
Best Feature Phone or Entry Level Phone
Winner: Nokia – Nokia C3-00
Device Manufacturer of the Year
Winner: Samsung
Best Mobile Tablet
Winner: Apple – Apple iPad 2
Best Embedded Mobile Device (Non-Handsets)
Winner: AT&T – Garmin GTU 10
Best Mobile Broadband Technology
Winner: KT – KT’s Premium WiFi Solution
Best Infrastructure Technology
Winner: Alcatel-Lucent – lightRadio Network
Best Technology Breakthrough
Winner: Vodafone Group – Quad Rate Technology: an evolved
path doubling the efficiency of mobile voice
Best Cloud Based Technology
Winner: Appcelerator – Titanium Integrated Development
Platform
Best Technology Product or Solution for Safeguarding and
Empowering Customers
Winner: Cloudmark – Cloudmark Mobile Messaging Security
Suite
GSMA Chairman’s Award
Joint winners: KDDI, NTT DOCOMO and SOFTBANK MOBILE
Government Leadership Award
Winner: Government of the Republic of Colombia
editor@telecomlead.com
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