Zenga TV, a provider of mobile TV services in India, has
entered into a partnership with Newzstreet Broadcast Services (NBS).
The agreement allows Zenga to partner for all content
created by NBS News (Newzstreet) to be made available on Zenga web and mobile
TV platform.
Zenga will also power all the newzstreet content with
streaming technologies of Zenga for all digital medium across mobile phones,
tablets and computers on the web. Zenga TV has thus moved forward in its aim to
offer credible information packed content to viewers across the board.
We are pleased to be partnering with Newzstreet, as we
believe Newzstreet has rich content creation capability; specially content
which today’s viewers on Mobile and WEB are hungry for. The partnership
comprises an agreement to broadcast live coverage of the new 24/7 news on
mobile and web devices globally and provide updates anytime, anyplace and
anywhere,” said Shabir Momiin, CEO, Zenga TV.
Zenga’s extensive reach across the world and expertise
with mobile digital content delivery will play a key role in NBS’s goal to
maximize the availability of world-class premier news and general entertainment
programming and expand NBS’s audience demographic globally
It is our endeavor to ensure that our innovative and
cutting edge content reaches every possible audience with access to a screen.
By making Newzstreet content available on the mobile platform, we have taken a
step in the direction of broad basing and growing this genre in India. The
decision by the Newzstreet to make Zenga their broadcast partner for mobile and
WEB TV is to utilise the sophisticated, highly adaptable and low overheads
streaming technology developed by Zenga,” said Sidheswar M, COO,
Newzstreet.
Newzstreet has recently partnered for content delivery
with Yahoo! India, a dedicated premium destination that offers original content
across multiple genres such has news, entrainment, lifestyle and movies.
The reach of Newzstreet promises to deliver breaking news
to almost all mobile devices, including Tab, iPhone, iPad, Android, Nokia,
Samsung, Blackberry and Sony Ericsson and WEB. Using a 2.5G or Wi-Fi connection
users will be able to enjoy the latest headlines, interviews, stories and
results from upcoming events. Zenga TV services are accessible across all
leading mobile networks such as Idea, Vodafone, Airtel, Aircel, BSNL, MTNL,
Reliance, Tata DOCOMO as well as on the web.
By Telecomlead.com Team
editor@telecomlead.com
